Design #1: Jien for Where's Cinderella

Friday, 15 August 2014

A few months ago, the lovely Teri (@teeir on instagram) of Where's Cinderella asked if I'd like to re-design her label's identity.

Teri had a clear vision for Where's Cinderella; she wanted the label to move towards a timeless and elegant image for young working women. When asked about the story behind the name and its previous design, Teri explained the link between the whimsical idea of Cinderella and fulfilling dreams.

Both Teri and I knew we had to keep the label's feminine typeface while re-creating a more quirky and modern image of Cinderella's 'slipper'. After rounds of inspiration sourcing, moodboard curating and illustration, here's the final result :)

Before:







After:
xx
jien

Faith

Sunday, 10 August 2014


This is an interpretation of a self-portrait. 
Faith, I've learnt, is about letting everything happen to you - both beauty and terror. It's about letting others in and letting yourself go.

xx
jien

Collaboration #2: K.BLU Swim x SiPei

Thursday, 7 August 2014


SiPei, Student

She is unabashedly confident in her own skin and possesses that bright disposition that so many covet. Currently spending her days in Singapore Management University (SMU) majoring in Corporate Communications, SiPei flutters effortlessly around social events and it seems that nobody can resist her alluring charm. This really comes as no surprise - she moves with an elegance that transcends her age, and a presence that is elevated with that amazing smile and scintillating twinkle in her eye. 

SiPei wears Azure Sky Blue Corset.


Since you are already in your last semester in school, are you ready for the working life?
I honestly cannot wait to step into the working world but then again people have been telling me to enjoy studying while I can and that I’ll take back what I said once I start working… I hope they are wrong! (laughs)

Which three qualities in a person do you value most?
Resilience, commitment and integrity.

Anything else you would like to share about yourself? Perhaps a motto you live by?
“If you want the rainbow, you have to deal with the rain”.

Success to you is…
Doing something I love and doing it well!

SiPei wears Azure Sky Blue Corset.

Where do you see yourself in five years time?
Having established something on the sideline with my sister and hopefully planning to get married! (laughs)




What’s an ideal holiday like for you?
Travelling with someone or the people I love without a budget and having all the time in the world to do so.

What’s your must-have beach accessory?
Sunglasses!

Where would you like to visit next?
The Amalfi Coast in Italy or Melbourne!

Shop the Azure Sky and Precious Porcelain collections.
View the original post by K.BLU Swim here.

Collaboration #1: The Ordinary Co x WitxFolly

Tuesday, 5 August 2014


 






Photography by Monica Anne Lie
Necklaces from The Ordinary Co.
Illustrations by Wit & Folly


xx
jien & sipei

Travel Diary #2: The mountains are calling, I got to go.

Sunday, 3 August 2014

A surreal weekend in Queenstown & Wanaka and I've left a part of my heart in the snow-capped mountains. In an attempt to 'immortalize' the memory, I printed it down on paper inspired by my first homemade glass of Hendrick's Gin in my first airbnb apartment:












xx
jien


Style #2: Hidden Dimensions

Monday, 21 July 2014




Three Dimensions Bodice in Ivory from Keepsake The Label (available at et-i-kit)
Lace Crochet Skirt from Love, Bonito
Rayban Round Metal Sunglasses from Lumiere Days
Photos by my love Pierre Peh

xx
sipei

Style #1: SiPei in Krabi

Thursday, 3 July 2014



Bikini from Minkpink (available at The Wyld Shop)
Rayban Aviators in Flash Lenses from Lumiere Days


Marrakesh Singlet from Paint It Red (available at The Wyld Shop)
Vintage Denim Shorts from Urban Outfitters
Rayban Round Metal Sunglasses from Lumiere Days


Electric Blue Crop Top from The Wyld Shop
Crochet Skirt from Love, Bonito
Tom Ford Henry Sunglasses from Lumiere Days





Celine Thin Preppy Sunglasses from Lumiere Days
Rendezvous Shorts from Paint It Red (available at The Wyld Shop)

 

Shirt Dress from Finders Keepers The Label (available at Fshnbnkr)
Marc by Marc Jacobs Pouch
Celine Thin Preppy Sunglasses from Lumiere Days


Marrakesh Dress from Paint It Red (available at The Wyld Shop)


Rayban Aviators in Flash Lenses from Lumiere Days
Sequined Crop Tom from H&M
Vintage Denim Shorts from Urban Outfitters

xx
sipei
 

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